DUTIES AND RESPONSIBILITIES:
- Assist in brainstorming, creating content, and engaging with followers on social media (Facebook, Twitter, Pinterest, Instagram, Google+ and Tumblr).
- Coordinate sweepstakes and giveaways from concept to execution (including partnering with merchant teams to secure prizing, legal for rules, and building Facebook page).
- Generate weekly/monthly reports to share data on engagement, audience growth, top content and competitor insights to share with marketing and ecommerce teams.
- Help support blogger outreach strategy by engaging with bloggers directly to send gifts, coordinate features and reviews.
- Stay on top of online marketing and social media trends to help build exciting content for all social media channels and evaluate participation in newer networks.
KNOWLEDGE AND SKILLS:
- Must have strong social presence and knowledge of all primary social media networks listed above.
- Strong smartphone and computer skills.
- Experience with creative writing and strong written and communication skills.
- Self-starter, organized, flexible and willing to learn.
- Excellent time management skills, demonstrated ability to organize, set and implement priorities while balancing multiple tasks and meeting deadlines.